Marketing Engineer

Capsule - Northern Quarter

Full-time (Permanent)
£30,000 - £50,000
Northern Quarter

We are looking for a data driven developer who enjoys experimenting and iterating on ideas to grow our customer base, increasing conversion rates, and measuring the success of changes. 

Our marketing website is built on Jekyll and is largely defined with HTML, CSS and Javascript which you should have solid knowledge of. If you have experience with Ruby that is a bonus as some parts of our marketing site are written in Ruby. The site is deployed to Amazon Web Services using an automated workflow built with Jenkins. All the code for the site is version controlled using GitHub.

A typical workday could involve any of the following:

  • Defining an A/B experiment for our marketing website, sign up flow or onboarding experience and then implementing those changes 
  • Refining and improving the Capsule marketing website which is built using Jekyll,  HTML, JavaScript and a small amount of custom Ruby code
  • Configuring marketing automations with tools like Mixpanel and Zapier
  • Optimising the website for better search engine traffic
  • Connecting our marketing stack with advertising platforms to enable retargeting etc.
  • Working with our marketing and design teams to support a broad set of marketing projects 
  • Researching and adding new tools to our marketing stack
  • Always taking an ethical approach to our marketing without resorting to dark patterns
  • Opportunities to work on our broader customer platform and to learn new development skills
  • We also have a full time data scientist to work with when you need advanced help with data analysis or experimental techniques.

We invest in quality tools and data. Our marketing stack currently includes:

  • Jekyll for a code driven approach to our marketing website
  • Clearbit
  • Pendo
  • Google Analytics and Google Optimize
  • Google Data Studio
  • Mixpanel
  • Zapier

As a business, we are passionate about creating a great experience for our customers, and we’d like everyone in our team to see the world from a customer perspective. Everyone on our development team is assigned to work alongside our friendly customer facing teams for one week every few months. During this week, you’ll help resolve technical issues for customers and support third party developers who are using our API. You’ll be supported with a buddy when you need help getting to the bottom of an issue or raising it with the wider team.

If you would like to take part in development or marketing community events we would love to encourage you. We’ll support you with time to prepare and sponsor events where you are presenting.

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