Digital Marketing Lead

Huddle Digital is a small web agency based in Manchester city centre. We provide a range of services to a diverse set of clients throughout the UK and Europe (e.g. Manchester, London, Brussels) across a range of industries (e.g. property, charity, ecommerce). We strive to embody our five company values in all that we do:

• Be personal
• Demonstrate value
• Make things enjoyable
• Continually improve
• Contribute positively to society

We're looking for a Digital Marketing Lead to join our small web agency. You will have the opportunity to make a real impact on the marketing of the business as well as taking ownership of the digital marketing services we provide to our varied client base.

For those currently working in a digital marketing role looking for more responsibility, more recognition and a varied and eclectic work life. You will join a dynamic and passionate small team where there will be opportunity to develop and grow into more senior positions.

Duties

Campaign management

• Independently develop and deliver digital marketing campaigns for the company and clients
• Liaise directly with our clients on digital marketing activity relevant to their website.
• Work alongside and integrate with the design, development and UX teams
• Contribute to internal discussions on strategies to add value to our clients.
• Work to devise an in-house marketing strategy incorporating new business growth and client up selling
• Liaise with business development team on sales processes relating to acquiring new digital marketing clients

SEO

• Optimise websites for search engines on a daily basis
• Track and report on website analytics
• Develop strategies and make recommendations for changes to improve search engine visibility and click-through rate
• Establish a network of content publishers and influencers
• Gain links on third party websites back to our website or clients’ websites

Social Media

• Manage our social media accounts including regularly posting and interacting with other users

Events

• Occasionally organise events such as small networking / speaking events

Skills & Competencies

Required

• Up to date knowledge of modern SEO practice, ranking factors and SEO tactics
• Proven past SEO results
• Ability to identify trends, opportunities and threats
• Experience with tools such as Ahrefs, SEMRush, Search Console, Google Analytics
• Excellent creative writing and editing skills
• Excellent organisational, time management and prioritisation skills
• Excellent communication, listening and interpersonal skills
• Punctual, reliable and professional
• Positive, can-do attitude towards work challenges
• Experience working in a digital agency setting

Highly desirable

• Experience running A/B or multivariate tests
• Experience using Adobe Suite to design banners, adverts or infographics
• Understanding of PR / past experience working with PR professionals

Benefits

• Private health insurance through Vitality
• Discounted gym membership
• Employee perk programme through Perkbox including regular offers and discounts
• Regular team social activities
• Vibrant city-centre office
• Paid volunteering and community days
• Weekly team breakfast every Friday
• Annual training budget
• Professional development plan with quarterly reviews and 6-weekly check-in