Digital Marketing Lead

Huddle Digital - Manchester

Full-time (Permanent)
£26,000 - £30,000
Manchester

Huddle Digital is a small web agency based in Manchester city centre. We provide a range of services to a diverse set of clients throughout the UK and Europe (e.g. Manchester, London, Brussels) across a range of industries (e.g. property, charity, ecommerce). We strive to embody our five company values in all that we do:

  • Be personal
  • Demonstrate value
  • Make things enjoyable
  • Continually improve
  • Contribute positively to society

We're looking for a Digital Marketing Lead to join our small web agency. You will have the opportunity to make a real impact on the marketing of the business as well as taking ownership of the digital marketing services we provide to our varied client base.

For those currently working in a digital marketing role looking for more responsibility, more recognition and a varied and eclectic work life. You will join a dynamic and passionate small team where there will be opportunity to develop and grow into more senior positions.

Duties

Campaign management

  • Independently develop and deliver digital marketing campaigns for the company and clients
  • Liaise directly with our clients on digital marketing activity relevant to their website.
  • Work alongside and integrate with the design, development and UX teams
  • Contribute to internal discussions on strategies to add value to our clients.
  • Work to devise an in-house marketing strategy incorporating new business growth and client up selling
  • Liaise with business development team on sales processes relating to acquiring new digital marketing clients

SEO

  • Optimise websites for search engines on a daily basis
  • Track and report on website analytics
  • Develop strategies and make recommendations for changes to improve search engine visibility and click-through rate
  • Establish a network of content publishers and influencers
  • Gain links on third party websites back to our website or clients’ websites

Social Media

  • Manage our social media accounts including regularly posting and interacting with other users

Events

  • Occasionally organise events such as small networking / speaking events

Skills & Competencies

Required

  • Up to date knowledge of modern SEO practice, ranking factors and SEO tactics
  • Proven past SEO results
  • Ability to identify trends, opportunities and threats
  • Experience with tools such as Ahrefs, SEMRush, Search Console, Google Analytics
  • Excellent creative writing and editing skills
  • Excellent organisational, time management and prioritisation skills
  • Excellent communication, listening and interpersonal skills
  • Punctual, reliable and professional
  • Positive, can-do attitude towards work challenges
  • Experience working in a digital agency setting

Highly desirable

  • Experience running A/B or multivariate tests
  • Experience using Adobe Suite to design banners, adverts or infographics
  • Understanding of PR / past experience working with PR professionals

Benefits

  • Private health insurance through Vitality
  • Discounted gym membership
  • Employee perk programme through Perkbox including regular offers and discounts
  • Regular team social activities
  • Vibrant city-centre office
  • Paid volunteering and community days
  • Weekly team breakfast every Friday
  • Annual training budget
  • Professional development plan with quarterly reviews and 6-weekly check-in

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