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The Need for Speed: Why Optimised Loading Speed is Important for Online Success

They say slow and steady wins the race. Let us be the ones to say that when it comes to your website loading speed, slow and steady loses every time. Why is that? We are in 2018; we feed on efficiency; we have one-hundred-and-one other things to do. The World Wide Web is like a gladiators’ amphitheatre, where only the fastest, smartest and strongest websites survive. Wow, things just got exciting. As a web design agency based in Manchester, we create websites that can win in the battle to page one of the search engine results pages (SERPs), and some of that online success belongs to speed. In our blog we take a look at why that optimised loading speed is so crucial.

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