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14 September 2021 10:00 - 10:45

Society is changing fast. Technology is changing faster. And that makes customer behaviour hard to predict. How do we build teams that are resilient and adaptable enough to craft effective digital products in this often chaotic world?

This is much more than a leadership challenge; product teams are only at their best when everyone feels informed and empowered, equipped with the right tools, aligned around the right goals, and committed to collaboration.

What you’ll learn

  • Why we measure and what it tells us about our products, customers & users
  • What makes an effective product measurement strategy
  • How to embed measurement practices into your product team’s routines
  • Why we experiment and how to use experimentation to make better business decisions 
  • The product optimisation process

Who’s it for

This session is not for advanced product practitioners but is intended for early-stage teams who are wanting to deepen their knowledge of the fundamentals of measurement & optimisation within a product team environment.

You’ll get the most out of it by involving all team members – shared understanding is key for any high-performing team.

Meet the speaker

Jamie Evawin, Head of Experimentation at Code

With over 8 years in product development, Jamie specialises in data-driven, experimental customer experience improvement. 

About Product Love

Product Love is an exciting series of events for digital product people, and anyone curious about product principles.  

With talks and workshops from experts at Code Computerlove and the wider product community, Product Love is a welcoming space to learn, connect and advance your craft. 

Whether you’re a passionate product practitioner, or you’re just looking to evolve how you work, Product Love is (almost) all you need.

Free
14 September 2021 10:00 - 10:45
Online

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Senior Designer (UX)
Manchester

A bit about EM Code...EM Code, formerly Code Computerlove, is a trusted partner in customer experience, AI and innovation. For over 25 years, EM Code has shaped some of the UK’s leading brands and businesses. We are renowned for our human-centred thinking, brand-led creativity, human-centred design and software engineering practices. Our eclectic client base includes big organisations like the BBC, fast-moving start-ups like LightSpeed Broadband, and local heroes like Manchester Pride. We even launched a global number-one app, The Higher Lower Game.Recognising the need for constant evolution, our agency is structured to help our clients and partners adapt to rapidly changing customer and market needs. Our approach is agile, collaborative and flexible. We start where we can deliver the biggest results, then test, learn, and improve before moving on to the next goal.We're part of something bigger...Since 2017, we have been part of EssenceMediacom North. Together, we reside at the vibrant WPP Manchester Campus, located in the heart of Spinningfields. Here, we collaborate with over 500 talented creatives and marketers, all contributing to WPP's esteemed global advertising and media network.Being part of EssenceMediacom North provides us with access to world-leading enterprise tools and resources. This enhances our extensive capabilities in communications, media, insights, customer experience, AI, and cutting-edge technology, allowing us to craft truly integrated solutions.

EM Code
Conversion Lead
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A bit about EM Code...EM Code, formerly Code Computerlove, is a trusted partner in customer experience, AI and innovation. For over 25 years, EM Code has shaped some of the UK’s leading brands and businesses. We are renowned for our human-centred thinking, brand-led creativity, human-centred design and software engineering practices. Our eclectic client base includes big organisations like the BBC, fast-moving start-ups like LightSpeed Broadband, and local heroes like Manchester Pride. We even launched a global number-one app, The Higher Lower Game.Recognising the need for constant evolution, our agency is structured to help our clients and partners adapt to rapidly changing customer and market needs. Our approach is agile, collaborative and flexible. We start where we can deliver the biggest results, then test, learn, and improve before moving on to the next goal.We're part of something bigger...Since 2017, we have been part of EssenceMediacom North. Together, we reside at the vibrant WPP Manchester Campus, located in the heart of Spinningfields. Here, we collaborate with over 500 talented creatives and marketers, all contributing to WPP's esteemed global advertising and media network.Being part of EssenceMediacom North provides us with access to world-leading enterprise tools and resources. This enhances our extensive capabilities in communications, media, insights, customer experience, AI, and cutting-edge technology, allowing us to craft truly integrated solutions.

EM Code
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Manchester

A bit about EM Code...EM Code, formerly Code Computerlove, is a trusted partner in customer experience, AI and innovation. For over 25 years, EM Code has shaped some of the UK’s leading brands and businesses. We are renowned for our human-centred thinking, brand-led creativity, human-centred design and software engineering practices. Our eclectic client base includes big organisations like the BBC, fast-moving start-ups like LightSpeed Broadband, and local heroes like Manchester Pride. We even launched a global number-one app, The Higher Lower Game.Recognising the need for constant evolution, our agency is structured to help our clients and partners adapt to rapidly changing customer and market needs. Our approach is agile, collaborative and flexible. We start where we can deliver the biggest results, then test, learn, and improve before moving on to the next goal.We're part of something bigger...Since 2017, we have been part of EssenceMediacom North. Together, we reside at the vibrant WPP Manchester Campus, located in the heart of Spinningfields. Here, we collaborate with over 500 talented creatives and marketers, all contributing to WPP's esteemed global advertising and media network.Being part of EssenceMediacom North provides us with access to world-leading enterprise tools and resources. This enhances our extensive capabilities in communications, media, insights, customer experience, AI, and cutting-edge technology, allowing us to craft truly integrated solutions.

EM Code
UX Research Consultant
Manchester

A bit about EM Code...EM Code, formerly Code Computerlove, is a trusted partner in customer experience, AI and innovation. For over 25 years, EM Code has shaped some of the UK’s leading brands and businesses. We are renowned for our human-centred thinking, brand-led creativity, human-centred design and software engineering practices. Our eclectic client base includes big organisations like the BBC, fast-moving start-ups like LightSpeed Broadband, and local heroes like Manchester Pride. We even launched a global number-one app, The Higher Lower Game.Recognising the need for constant evolution, our agency is structured to help our clients and partners adapt to rapidly changing customer and market needs. Our approach is agile, collaborative and flexible. We start where we can deliver the biggest results, then test, learn, and improve before moving on to the next goal.We're part of something bigger...Since 2017, we have been part of EssenceMediacom North. Together, we reside at the vibrant WPP Manchester Campus, located in the heart of Spinningfields. Here, we collaborate with over 500 talented creatives and marketers, all contributing to WPP's esteemed global advertising and media network.Being part of EssenceMediacom North provides us with access to world-leading enterprise tools and resources. This enhances our extensive capabilities in communications, media, insights, customer experience, AI, and cutting-edge technology, allowing us to craft truly integrated solutions.

EM Code
Lead UX Research Consultant
Manchester

A bit about EM Code...EM Code, formerly Code Computerlove, is a trusted partner in customer experience, AI and innovation. For over 25 years, EM Code has shaped some of the UK’s leading brands and businesses. We are renowned for our human-centred thinking, brand-led creativity, human-centred design and software engineering practices. Our eclectic client base includes big organisations like the BBC, fast-moving start-ups like LightSpeed Broadband, and local heroes like Manchester Pride. We even launched a global number-one app, The Higher Lower Game.Recognising the need for constant evolution, our agency is structured to help our clients and partners adapt to rapidly changing customer and market needs. Our approach is agile, collaborative and flexible. We start where we can deliver the biggest results, then test, learn, and improve before moving on to the next goal.We're part of something bigger...Since 2017, we have been part of EssenceMediacom North. Together, we reside at the vibrant WPP Manchester Campus, located in the heart of Spinningfields. Here, we collaborate with over 500 talented creatives and marketers, all contributing to WPP's esteemed global advertising and media network.Being part of EssenceMediacom North provides us with access to world-leading enterprise tools and resources. This enhances our extensive capabilities in communications, media, insights, customer experience, AI, and cutting-edge technology, allowing us to craft truly integrated solutions.

EM Code
Senior UX Research Consultant
Manchester

A bit about EM Code...EM Code, formerly Code Computerlove, is a trusted partner in customer experience, AI and innovation. For over 25 years, EM Code has shaped some of the UK’s leading brands and businesses. We are renowned for our human-centred thinking, brand-led creativity, human-centred design and software engineering practices. Our eclectic client base includes big organisations like the BBC, fast-moving start-ups like LightSpeed Broadband, and local heroes like Manchester Pride. We even launched a global number-one app, The Higher Lower Game.Recognising the need for constant evolution, our agency is structured to help our clients and partners adapt to rapidly changing customer and market needs. Our approach is agile, collaborative and flexible. We start where we can deliver the biggest results, then test, learn, and improve before moving on to the next goal.We're part of something bigger...Since 2017, we have been part of EssenceMediacom North. Together, we reside at the vibrant WPP Manchester Campus, located in the heart of Spinningfields. Here, we collaborate with over 500 talented creatives and marketers, all contributing to WPP's esteemed global advertising and media network.Being part of EssenceMediacom North provides us with access to world-leading enterprise tools and resources. This enhances our extensive capabilities in communications, media, insights, customer experience, AI, and cutting-edge technology, allowing us to craft truly integrated solutions.

EM Code

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