ProFinda transforms how global professional services firms optimise their total work populations to the right work, at the right time, at the right costs, with a £3 million facility from its Growth Credit Fund. All of this forms part of a larger equity growth round.
The funding, the fifth deal since Palatine Growth Credit was launched in 2024, will enable ProFinda to build on their global multinational clients, to now accelerate hiring during its internationalisation, especially around its sales and marketing operation, and to invest in new product development as it looks to move into vertical markets.
The company, backed by VCs Notion Capital and Hansa, has ~ 100 staff. ProFinda’s clients include the Big 4 business advisory firms and other major professional services organisations who use its AI powered technology to manage and optimize their human resources and their wider supply and demand requirements.
Ryan Sorby, Partner at Palatine Growth Credit said: "ProFinda is an exceptional AI business disrupting how large organisations best meet their clients' needs, while ensuring their own staff's skills and expertise are matched to the most relevant project.
“We are therefore thrilled to support its continued growth as it scales its sales and marketing function over the coming months to ensure it maximises the outstanding growth potential for its technology.
"We look forward to seeing the ProFinda team continuing on their excellent growth trajectory, while benefiting from Palatine's expertise in ESG, particularly our Carbon Literacy training programmes."
Roger Gorman, founder and CEO of ProFinda said: "The funding from Palatine Growth Credit comes at an important and exciting time for our business, where having now established the leading foothold in the professional services sector, we're looking to scale at pace and invest in further market growth."
The Palatine Growth Credit Fund has been raised to support maturing, high-growth UK companies which are seeing double-digit year-on-year revenue growth.
ProFinda is its fifth transaction following deals with StorMagic, BAE Systems spin-out Talion, a cyber security company based in Yorkshire, Manchester-based fin-tech Voly Group and most recently Bristol company Neighbourly, a tech platform supporting businesses delivering employee volunteering programmes and other social initiatives.
The Growth Credit fund sits alongside sustainably driven investor Palatine’s established Buyout and Impact private equity funds.
