Auto Trader is the UK’s leading digital automotive marketplace. We receive millions of cross-platform visits each month, understanding our user’s behaviour is critical in creating a platform our buyers and sellers will love.
User analytics is well established at Auto Trader but breakthroughs in the cloud, big data and streaming technologies offered clear benefits. This talk will describe how we formed a cross-functional cross-tribe team to focus on User Analytics and how we used Snowplow Analytics to move our capabilities on.
Posted by Title Productions
Bolton becomes culinary hotspot as the 2022 Food and Drink Festival is visited by over 450,000 people!
Posted by Omnisis Ltd
Tech Bites Roundup: How to validate your customers feelings using market research
Posted by Plexal
The new digital security accelerator for startups in Greater Manchester
Greater Manchester’s Digital Security Hub (DiSH) is the new digital security accelerator programme