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Overview

Video offers businesses huge opportunities to develop both a richer customer experience and develop new marketing opportunities. This program helps you to understand how to do this cheaply and effectively.

In the UK we watch over 280 million hours of video each month, with that figure still growing. Successful corporate use of Video can deliver brand awareness and direct sales.

Some of the reasons why organisations use video on the web include:

  • Marketing product or services
  • Brand or product launches
  • Media, blogger and social media relations
  • Video news releases
  • Crisis and reputation management
  • Content for websites
  • Talking heads or interviews
  • Thought leadership
  • Client testimonials
  • Meet the team
  • Recruitment
  • Training

    If you are not using video in your promotional mix it's time you did; if you are then this course will help you ensure that your videos are impactful for your audiences and visible through search and social media.

    On the course, you will learn the skills needed to present and produce your own web videos and ensure that they are distributed effectively and ‘findable’ for your audiences.

     

    Who should attend?

    Marketing professionals, PR professionals, bloggers and journalists who want to reach customers using video. Suitable for all business sizes and across all sectors.

     

    How will I benefit?

    You will be able to select suitable equipment, technology, story board simple video shoots, shoot, edit and distribute your video effectively.

     

    Manchester Digital members get a 10% discount on the list price, to take advantage of this offer email training@econsultancy.com

     

    For more information about the course and to book a place click here.

  • Free
    31 March 2011 0:00 - 0:00
    See Description

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