The MPA and Planning Express are proud to offer our first season of local courses for all levels of brand and communications specialists. Each session covers a specific skill that can significantly improve the way you work. All are practical, interactive and full of inspirational best practices, models and
techniques you can instantly adopt.
All sessions will be provided by Planning Express, a five year old strategy and planning consultancy, well known for training strategic skills in the Manchester creative and media community. As active practitioners in marketing and communications, the Planning Express team have honed each of these sessions with up to the minute experience of the best traditional and new tools. As a result, we understand what you need and design our courses so that you get ideas and tips that can change the way you work. Eight half day sessions cover core skills from finding unique insight and inventive ideas to critiquing work and presenting with confidence.
One extended half day session offers a unique insight into how to be successful in attracting and delivering public sector marketing work, provided by our specialist guest, Phil Fraser. One full day session is a strategic planning tune up, providing a collection of the latest techniques and resources across a broad range of planning and strategic skills.
THE HALF DAY CORE SKILLS PROGRAMME
Eight courses for communication specialists of all types.
1. The Smart Guide To Insight Mining
Thursday 17th May 8:30am-12:00pm
2. Idea Generation Master Class
Thursday 24th May 8:30am-12:00pm
3. Creative Briefs From Scratch
Thursday 31st May 8:30am-12:00pm
4. Advanced Creative Briefs
Thursday 7th June 8:30am-12:00pm
5. The Creative’s Guide to Strategy
Thursday 14th June 8:30am-12:00pm
6. Effective Creative Reviews
Thursday 21st June 8:30am-12:00pm
7. Presenting For Rising Stars
Thursday 28th June 8:30am-12:00pm
8. Advanced Presenting Skills
Thursday 5th July 8:30am-12:00pm
How to Book
To secure your places, please email events@mpa.org.uk.
For more information call Cindy Simmons on 07831 292 128.
PLACES ARE LIMITED SO BOOK ASAP TO AVOID DISAPPOINTMENT
For further information on each of the courses plus more click here.
Manchester Digital Members are invited to attend the courses at the discounted MPA members rate.