Manchester, UK – Voxelo.ai, the newly launched startup transforming simple product videos into high-performing, interactive 3D product content, today announces a major step forward in its platform’s development. With significant support from Innovate UK, Voxelo.ai is one step forwards its mission to make 3D product visualisation accessible to sellers everywhere.
With the support of this Innovate UK grant, Voxelo.ai will accelerate the commercialisation of its cutting-edge R&D in leveraging 3D visualisation and generative AI for ecommerce. The funding fast-tracks Voxelo’s ability to bring the benefits of AI to ecommerce content production.
The announcement follows Voxelo’s recent public beta launch, where SMEs and enterprise brands have been working with Voxelo to create more scalable 3D content and ecommerce experiences.
These grants represent a strong vote of confidence in Voxelo’s vision, product, and potential to lead at the intersection of AI, 3D, and ecommerce. The latest funding builds on earlier research backed by Innovate UK and GMCA, focused on simplifying the inputs required to generate photoreal 3D and ecomm content through generative AI. Such innovation reduces the time, effort and cost of such content production by as much as 10 times and therefore makes it accessible to companies of all sizes and needs.
“To be recognised and further supported by Innovate UK is a huge validation of our vision,” said Vladimir Mulhem, Co-founder and CEO of Voxelo.ai. “This support lets us deliver advanced 3D tools into the hands of people who’ve never had access to them before—whether they’re growing a brand, launching a product, or creating social content.”
Ben McKay, Co-founder and COO, added: “Over the last 20 years, Manchester has become a centre of excellence in ecommerce and retail - attracting the attention and investment of global brands. With this pedigree, it’s incredible to receive the support of the regional tech community and Innovate UK to pursue our global ambitions. We believe UG3D - User Generated 3D - is a major unlock for ecommerce worldwide, and we’re grateful to those who see it too.”
A Manchester-Born Startup with Global Ambition
Voxelo.ai is deeply embedded in Manchester’s thriving tech ecosystem, with support from Manchester Digital, Venture Forward, Exchange Accelerator, Turing Innovation Catalyst, University of Manchester, Innovate UK, and GMCA.
“This startup simply wouldn’t exist without Manchester’s ecosystem — from world-class university partnerships to investor networks and grassroots support,” said Mulhem.
McKay adds: “This isn’t just a grant - it’s a regional innovation story. Since returning to Manchester, I’ve been struck by how collaborative the tech community is - from academic institutions to accelerators, investors, progressive retailers and the sheer goodwill of old friends. It’s this momentum that’s unlocking the value of UG3D for sellers everywhere.”
About Voxelo’s Leadership
Vladimir Mulhem, CEO – Creative technologist with 20+ years’ experience in 3D/AR/AI, previously CTO at Creative Content Works.
Ben McKay, COO – Former WPP/Wavemaker leadership with 20+ years in business and marketing, leading major global clients including Audible, Zwift, and L’Oréal.
Roman Bromidge, CTO – Former co-founder of Kaedim (backed by Andreessen Horowitz), with experience across LVMH, Aardman, and Rebellion Games.
About Voxelo.ai
Voxelo’s UG3D platform empowers users to create photorealistic, interactive 3D visuals in minutes - from a simple product video. No special hardware. No 3D expertise.
With 3D proven to improve buyer confidence, and therefore grow conversions, and reduce returns, Voxelo levels the playing field - giving retailers of all sizes access to 3D.
Subscriptions start from £50/month.
To coincide with its public beta, Voxelo.ai is offering early users a free trial to create five 3D models:
✅ Upload a standard product video
✅ Automatically generate a photoreal interactive 3D model
✅ Test it on your ecommerce site for 12 months — free
✅ No training or technical skills required
👉 Try it now at www.voxelo.ai
Voxelo.ai | Unlocking the value of UG3D
About Innovate UK
Innovate UK, the UK’s innovation agency, drives productivity and economic growth by helping businesses develop and realise the potential of new ideas. It connects companies with partners, customers, and investors to transform innovation into market impact.
Learn more: www.innovateuk.ukri.org
Media Contacts
📩 Ben McKay, Co-Founder & COO | LinkedIn
📩 Vladimir Mulhem, Co-Founder & CEO | LinkedIn
🌍 Website: http://www.voxelo.ai
🎥 YouTube: Voxelo Overview
