CTI Digital launches new website for High Street TV

Manchester based Magento 2 partner agency CTI Digital has delivered a new digital commerce solution for Harrogate-based retailer High Street TV

The retailer, which is one of the UK’s longest running Multi-Channel DRTV Home Shopping Channels tasked CTI Digital with providing a “best in class shopping experience” earlier this year.

Ian Cassidy, Magento Director at CTI Digital, said “We’re delighted to have been able to work with High Street TV and lay the foundations of their new Digital Strategy.

Research showed us that consumers arrived to the High Street TV website after seeing one of their infomercials, which are broadcasted on over four dedicated shopping channels daily.

Our goal was to make the consumer journey from product selection to purchasing as seamless as possible. We achieved this through numerous details such as the innovative quick view feature and intuitive search capabilities.”

Paul Blyth, Online Manager at High Street TV, said “CTI are extremely professional to work with; their work displays their creative abilities and great attention to detail, CTI has exceeded our expectations in every way”.

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