Team Input, the Real Output
In the creative and digital sectors, there is often a fixation on the final output: the viral video, the ROAS, the shiny award. But at One Day, headquartered here in Manchester, we argue that agency standards aren't just defined by the campaigns you launch. They are defined by the culture you build to launch them.
This week, we are proud to announce two significant milestones that validate this "input-first" philosophy:
Recommended by The Drum (The industry standard for client satisfaction).
Accredited Living Wage Employer (The gold standard for fair pay).
On the surface, these look like separate achievements, one commercial, one cultural. But in our view, they are inseparable.
Badges don't do the work. People do.
You cannot expect sustainable, high-performance results for ambitious brands if you don’t invest properly in the people doing the heavy lifting. The "Living Wage" accreditation isn't just an HR box-ticking exercise; it is the foundation of a team that feels valued, secure, and ready to solve complex problems.
When you get the culture right, the commercial results follow naturally.
We saw this validated recently in feedback from our client, Powerleague. As Martyn at Powerleague put it, our work together has grown from an initial conversation into a "highly effective partnership."
That kind of relationship doesn't happen transactionally. It happens when a dedicated team has the environment to build trust and remove the friction between creative and media.
Setting the Standard in Manchester
As we continue to scale from our Manchester HQ to work across 35+ countries, our mission remains consistent. We want to prove that you don't have to choose between being a high-growth performance machine and a people-first organization.
We are proud to add these badges to the shelf, but we are prouder of the consistent effort that earned them.
Want to see more of our approach? Check it there : https://oneday.agency/approach