Join us at AmafestUK – Amazon Sellers Conference, the leading event for Amazon sellers and vendors aiming to excel in the ever-changing world of eCommerce! On October 16, 2026, we’re uniting industry pioneers, strategists, and innovators to deliver actionable insights for thriving on Amazon and beyond. Whether you’re a seasoned vendor, a growing seller, or just starting out, AmafestUK is your platform to learn, network, and propel your business forward.
Tickets: https://amafestuk.com
Introducing Our Speaker: Ladipo Fagbola
Ladipo Fagbola (widely known as Ladi) is the Ecommerce Account Director at Monks. He helps scale major EMEA partnerships across Amazon and leading retail media networks.
With an academic background in marketing, Ladi bridges the gap between marketing theory and real-world advertising execution. He is passionate about helping brands move from short-term tactics to smarter, more effective Amazon advertising strategies.
His Talk: From Firefighting to Cohesive Strategy – Making Amazon Ads Work with DSP, AMC and Campaign Hygiene
Amazon Ads can feel chaotic when sellers rely only on Sponsored Products. Constant volatility and noisy data often lead to endless firefighting and daily optimisations.
In this session, Ladi will show how fixed last-click attribution and short reporting windows hide the true customer journey. He’ll share practical “campaign hygiene” techniques to restructure your Sponsored Ads, so you can make fewer but much better optimisation decisions.
You’ll also discover how Amazon Marketing Cloud (AMC) reveals multi-touch customer journeys and how Amazon DSP can be used for smart audience-based prospecting and remarketing — instead of just pouring more money into search campaigns.
This talk will help you shift from “optimise every keyword every day” to building a connected, data-driven Amazon advertising strategy using DSP, AMC, and cleaner campaign structures.
Why Attend AmafestUK 2026?
With a strong lineup including Martin Heubel (Vendor Central & Margins), Kamaljit Singh (Listing Optimisation), Or Shamosh (Account Suspension Prevention), Alina Vlaic (Page 1 Ranking Strategies), and now Ladipo Fagbola on Amazon Ads, this event delivers high-impact, practical knowledge you can use immediately.
Join us for a full day of learning, networking, and growth in Birmingham.
Secure your ticket today at: https://amafestuk.com
See you on October 16, 2026! 🚀
