We had a great turn out with thought-provoking presentations from Vikas Arora, Adela Popilkova from Bing Ads and Elizabeth Clark and Kelly Robinson from Dream Agility. The Q&A was particularly insightful with great questions being asked by a thoroughly engaged audience. It was great to hear the advancements taking place within online advertising and to learn how Bing Ads are being particularly smart with AI.
PRESENTATIONS:
Adela Popilkova, Bing Ads - View presentation slides
Vikas Arora, Bing Ads - View presentation slides
Elizabeth Clark & Kelly Robinson, Dream Agility - View presentation slides
SPEAKERS BIOS:
Adela Popilkova: Senior Account Executive, Bing Ads UK
A seasoned search marketing professional with over 6 years’ experience across all corners of the industry – from display advertising to brand marketing. Adela currently works in business development at Microsoft Search Advertising, driving the growth of digital agencies & advertisers and actively promoting the benefits of the ever-growing Bing Network.
Vikas Arora: Senior Account Director, Bing Ads UK
Leading the evangelism and sales initiatives for our Bing Search Ads engagements across UK, Ireland and Israel working with leading Digital and Creative Media Agencies as well as companies managing their advertising initiatives in-house. Public Speaking engagements held at leading industry events such as Brighton SEO, Prolific North, Search Leeds, Great British Business Show, Nottingham Partners Digital Event, #HelloDigital
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