Amazon Masterclass Training Course - Online

13 April 2021 9:00 - 13:00

Amazon marketplace has brought great opportunity and growth to lots of businesses in the UK and the same can also apply to your business. This course helps you explore the untapped potential to grow your business with Amazon. In this informative session, we will share our experience of working with many successful UK Amazon sellers and will share proven methods of being successful on Amazon.

In this informative session, we will share our experience of working with many successful UK Amazon sellers and will share proven methods of being successful on Amazon.

It is a practical training course aiming to help you improve performance and expand globally. The course is tailored to suit your business needs, which gives us the chance to discuss your product and category.

At the end of the course, you will leave with a prepared, easy to follow an action plan to start and grow your business on Amazon.

If you have a vendor central account, please visit Amazon Vendor Course.

HOW DOES THIS WORK?

We have been delivering training courses throughout the UK for the past 5 years and the same courses are now available online. You can choose between a scheduled course or book a bespoke session for you or your team.

Each session is customised and well suited for individual or small groups. All sessions are practical and save you the cost and time of travelling.

  • 4-hours live online workshop
  • Delivered in a small group of 4
  • Interactive sessions and you can ask questions
  • Training content will be shared with you after your session
  • 1-to-1 optional consultation after the course to answer any specific questions

WHAT WILL I NEED?

  • Online conferencing set-up. We will send you the link to join the course.
  • Speakers and a microphone
  • OPTIONAL – A webcam

If you prefer to book online training other than the date scheduled, we can help with that too. Get in touch to discuss. 

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Who is this workshop suited to?

Digital Marketers, Directors, Managers, Sellers with over 2 years of trading

Things we cover in the workshop:

Product Listing Optimisation

  • Amazon product listing optimisation best practices
  • Product differentiation – bundles and multibuy
  • Amazon SEO best practices
  • Product reviews best practices

Fulfilment by Amazon (FBA)

  • FBA costs and the process in the UK
  • Fulfilment by Amazon (FBA) vs Fulfilment by Merchant (FBM)
  • Seller Fulfilled Prime – pros and cons

Winning over the competition

  • How to win the buy box?
  • Amazon repricing – tools and strategies

Merchandising

  • Product promotions, vouchers and lightning deals
  • Product offers vs product promotions

Advertising

  • Advanced Keyword Research
  • Sponsored Ads Setup Live Demo
  • Sponsored Brands Setup Live Demo
  • Product Target Ads Live Demo
  • Automated vs Manual Ads
  • Understanding Amazon Advertising Metrics
  • Keyword Research with Google keywords planner
  • Optimising your Campaigns
  • 4 ways to improve your Advertising Cost of Sales (ACoS)
  • Creating your own Amazon advertising plan

Cross-Border Growth

  • Amazon Global Selling – listing your products – EU and the USA
  • Amazon EFN, Pan Europe
  • Amazon US – FBA setup
  • Multiple shipping settings – UK and international
  • Localising your Amazon Listings on the international marketplace
  • Minimising currency risk when you sell internationally

Building your brand with Amazon

  • Amazon Enhanced Brand Content (EBC) best practice
  • Amazon Store design best practices

Reporting / Analytics

  • Amazon account health check
  • Getting the best out of Amazon business reports

Amazon tools

  • Amazon tools for advanced sellers

New Amazon Opportunities

  • Amazon Business to Business (B2B)

Creating your own Amazon growth plan

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If you are looking for Amazon Advertising and SEO Service, we can help, find out more >>

 
£240.00
13 April 2021 9:00 - 13:00
Online

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