π¨ "Move to Shopify. It'll be faster."
That's one of the most common reasons merchants give for leaving Magento.
Yet two recent migrations I've seen tell a very different story...
A few years ago, both companies were obsessed with performance.
Every meeting seemed to include:
β‘ Can we make the site faster?
β‘ Can we improve Core Web Vitals?
β‘ Can we squeeze out a few more PageSpeed points?
Then both companies moved from Magento to Shopify.
The results surprised me.
π Client #1
Before (Magento)
π± Mobile: 90
π₯οΈ Desktop: 64
After (Shopify)
π± Mobile: 13
π₯οΈ Desktop: 64
Mobile performance dropped by a staggering 85.6%.
π Client #2
Before (Magento)
π± Mobile: 78
π₯οΈ Desktop: 100
After (Shopify)
π± Mobile: 32
π₯οΈ Desktop: 34
Mobile performance dropped 59%.
Desktop performance dropped 66%.
Now for the funny part... π
One of those clients recently asked us to carry out technical due diligence on a company they're considering acquiring.
We reviewed the site and found:
π₯ Magento
π₯ Hyvä
π₯ Hypernode
Performance scores:
π± Mobile: 94
π₯οΈ Desktop: 100
In other words, the company they're looking to buy is running a Magento site that's dramatically faster than the Shopify site they moved to.
Before the Shopify community comes after me π
...
This isn't a criticism of Shopify.
Shopify is a great platform for many businesses.
But perhaps we need to stop repeating the idea that moving platforms automatically makes a website faster.
The platform is only one part of the equation.
There's another interesting observation.
When merchants compare Magento and Shopify, they often compare:
β Magento development costs
with
β
Shopify subscription costs
But they rarely compare:
Transaction fees
App subscriptions
Revenue-share costs
Platform limitations
The long-term cost of adapting your business to fit the platform
One explanation I've heard from several ecommerce leaders is this:
On Magento, when someone asks for a feature, the answer is often:
π‘ "Let's build it."
On Shopify, the answer is often:
π« "No, that's not possible."
And the conversation stops.
Sometimes that's a weakness.
Sometimes that's a strength.
But it certainly reduces the risk of building complex functionality that might fail...
...or functionality that might become your competitive advantage.
π The Magento and Mage-OS community has some incredible success stories.
Maybe we're not talking about them loudly enough.
What are you seeing?
Are merchants moving because of measurable business outcomes, or because of assumptions that don't always stand up to scrutiny? π
#Magento #MageOS #Hyva #Shopify #Ecommerce #B2BEcommerce #CoreWebVitals #WebPerformance #DigitalCommerce