Venditan has launched a new eCommerce website for Impulse Embedded, designed to digitise key parts of their service offering and drive future online sales growth.
Impulse Embedded is a leading provider of industrial computing systems and solutions, working with global manufacturing partners to supply embedded computing and automation technology across a range of sectors.
A central aim of the project was to showcase more of Impulse’s technical expertise through the website, making it easier for customers to understand and engage with their solutions. The site also reflects the company’s ambitions to expand its transactional eCommerce channel, complementing its established service-led offering.
Built on the Venditan Commerce platform, the new website combines a refined user experience with the features required to support complex B2B sales journeys. It also provides Impulse’s sales team with access to powerful selling tools, better product visibility, and real-time control over quoting and fulfilment workflows.
“Impulse set the bar high with their technical expertise and reputation for engineering excellence,” said John Coyne, Managing Director at Venditan.
“Our role was to create a digital platform that supports that reputation while giving customers a faster, simpler way to do business with them. The new site is built to grow alongside Impulse and to open up new opportunities for their customers and team alike.”
Robert Plant, Managing Director at Impulse Embedded, said: “We’ve designed the new website to reflect how we work: straightforward, reliable, and focused on delivering value to our customers.
This new platform gives our customers a faster, more efficient way to explore our product range, and the new webshop makes it even easier to do business with us. We’re grateful to the Venditan team for helping to turn our ideas into a site that makes every interaction easier and more rewarding for our customers.”
Following the launch, Venditan will now support Impulse Embedded with a strategic post-launch roadmap, helping the business further scale its digital presence and convert more traffic into sales.
