
Let’s cut to the chase. Digital transformation isn’t just a Silicon Valley buzzword. It’s reshaping industries right here in Manchester, from retail and healthcare to manufacturing. Whether you’re running a tech start-up in Ancoats or managing a heritage brand in Trafford Park, the rules of business are changing fast.
The shift isn’t only about shiny new tools. It’s about connecting systems, empowering teams, and turning data into action. And when done right? You unlock faster growth, smarter decision-making, and happier customers.
The reality check:
AI is everywhere - 78% of businesses now use at least one AI tool daily (McKinsey).
Remote work is sticking around – 63% of workers are remote some or all of the time (Forbes).
Cloud-first is the norm – over half of digital leaders are running multiple cloud platforms (Zoho).
But here’s the challenge: transformation without a plan can lead to wasted budget, disconnected systems, and burnt-out teams. That’s where Zoho's latest whitepaper Planning for Digital Transformation: Essential Steps to Drive Business Growth comes in.
Inside, you’ll discover:
How to assess your “digital readiness” before you invest a penny.
A clear 6-step plan to move from chaotic tech adoption to strategic transformation.
Practical tips on tracking ROI and keeping your team engaged through change.
Manchester’s digital scene is thriving, but competition is fierce. If you want to keep pace (and ideally, pull ahead), you need more than a piecemeal approach. You need a strategy that blends people, processes, and technology into something that actually works.
Download the whitepaper now and get the roadmap that’s already helping organisations streamline operations, smash KPIs, and future-proof their business. Because in 2025, “digital” isn’t an add-on, it’s the business.