In a competitive and fast-moving industry, clients rightfully expect their strategic partner to demonstrate value, yet often unintentionally, they can drive plans in a direction that hinders results. Sometimes, this leaves marketeers in a difficult position; do they say yes to the plans to the detriment of the end results, or do they say a firm no? And where is the line, and how is this message best communicated?

At this event, the strategy team at e3creative will discuss how to cement positive relationships with clients in a tactical way that does not jeopardise results. For example, it can be daunting for a business owner to have their brand described in a way that doesn’t match the language that they recognise as most relevant to their company, however, those aren’t necessarily always the search terms that prospective customers are using to find them. Marketeers at e3creative will share their experience and opinions, whilst facilitating an open discussion for the room to converse on how to avoid butting heads over keywords and other common topics, such as selecting ad imagery, the importance of SEO and PPC working seamlessly together, prioritising content creation, and beyond.

There will be food and a mix of beverages available to guests. This event is open to all levels of marketers working in generalists or specialists positions. No recruiters or sales.

Itinerary:

6.00pm: Arrival & Networking
7.00pm: Marketing discussion
9.00pm: Event close

Location: 

e3creative, Queens House, Queen Street, Manchester, M2 5HT