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Ecommerce Week 2023 - Marketing in a Recession - Ten cost effective marketing ideas

This event has now ended.

Unfortunately, as we know, the UK economy is struggling. How long it will last is still unknown with many international pressures having an impact, but what we do know is that customer behaviours will change and there often can be a scrutiny on marketing budgets. Therefore as a marketer reviewing ways to be more cost effective, whether that be budget, time or resources – is a worthwhile activity. We also know that retention marketing and focusing on your current customer base is now more vital than ever, so in this webinar RedEye will cover 10 ideas on ways you can get more value from your existing channels, customers, teams, technology or data!


Rachael KotadiaMarketing Director at Redeye.

Rachael is a keen driver of data driven marketing and her role at RedEye involves providing thought leadership and best practices for fellow marketers into the ways they can grow revenue and strengthen customer retention through using data to drive intelligent marketing automation strategies.


Claire Treloar Account Director

Claire has a wealth of experience in working with brands to attract, retain and reward their valued customers. With a background in Marketing, Sales, Advertising, Creative and Digital. Claire is passionate about using all of this to support her accounts and be seen as an extension to their team.


Manchester Digital Ecommerce Week

This professional development session is delivered as part of Manchester Digital's Ecommerce Week and presented by Ecommerce Week sponsor, Advanced Commerce.

Manchester Digital prides itself on its relationships with ecommerce brands, agencies and suppliers both from in and out of our membership. These brands attend our regular industry events.

It is an exciting time for ecommerce companies in Manchester. The city’s retail tech industry has seen phenomenal growth in the number of online retailers establishing offices in the city and in recent years it has developed the greatest concentration of ecommerce start-ups than anywhere else in the UK.

Free
22 March 2023 9:30 - 11:00
Online Webinar

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