Over 25% of the world's population has purchased goods or services online. These astounding numbers are predicted to continue growing at a rapid rate with an estimated spend of £6.2 billion to take place in the year 2025.
With these monumental figures, considering the capabilities of your website is vital to align technology ambitions with organisation digital potential. Have confidence in your site scaling with growth to prevent the need for future transformation investment.
With a hefty amount of investment and commitment, it makes sense that digital teams typically undergo a mammoth amount of research before picking the desired platform to transfer over to. Learn more about the ecommerce solution for your organisation in our Optimizely Shopify guide