Senior Performance Analyst - GDS - G7
Government Digital & Data -
Location
Bristol, London, Manchester
About the job
Job summary
The Government Digital Service (GDS) is the digital centre of government. We are responsible for setting, leading and delivering the vision for a modern digital government.
Our priorities are to drive a modern digital government, by:
- joining up public sector services
- harnessing the power of AI for the public good
- strengthening and extending our digital and data public infrastructure
- elevating leadership and investing in talent
- funding for outcomes and procuring for growth and innovation
- committing to transparency and driving accountability
We are home to the Incubator for Artificial Intelligence (I.AI), the world-leading GOV.UK and at the forefront of coordinating the UK’s geospatial strategy and activity. We lead the Government Digital and Data function and champion the work of digital teams across government.
We’re part of the Department for Science, Innovation and Technology (DSIT) and employ more than 1,000 people all over the UK, with hubs in Manchester, London and Bristol.
The Government Digital Service is where talent translates into impact. From your first day, you’ll be working with some of the world’s most highly-skilled digital professionals, all contributing their knowledge to make change on a national scale.
Join us for rewarding work that makes a difference across the UK. You'll solve some of the nation’s highest-priority digital challenges, helping millions of people access services they need.
Job description
About Business area
We are recruiting two Senior Performance Analysts for GOV.UK Products and Services Directorate within GDS. This includes the GOV.UK App and chat, as well as services like Notify, Forms and Pay. One of our key objectives is to minimise duplication and deliver cost-effective and secure services, to provide personalised and proactive experiences that make it easier for end-users to interact with government.
We are also recruiting two Senior Performance Analysts for the GOV.UK programme. GOV.UK is an integral part of our national infrastructure. Millions of people visit daily for everything from registering a death to paying their taxes. But, we know GOV.UK can do more - and must do more - for its users. This is why we have growth at the heart of our plans. We want to grow our product offer, grow our user base, and grow our team. Specifically, we want to:
- grow GOV.UK to reach people when and where they need government information
- make GOV.UK more proactive in helping people
- evolve to match user expectations for new technologies
You can learn more about how this translates into delivery between now and 2025 here. At the heart of these ambitions is data. It is fundamental and foundational to everything GDS wants to achieve and only through transforming and accelerating the department’s relationship with it will we see the changes we need.
As a Senior Performance Analyst in GDS, you’ll be the lead voice for data and analysis within a multidisciplinary agile product team. You'll be responsible for analysing user behaviours in government digital services and publishing applications. You'll focus on digital (web and app) analytics but also work with data from other sources such as third-parties, surveys and user feedback. Your insights will drive prioritisation, helping product owners to focus on features that work best for users.
As a Senior Performance Analyst you’ll:
- provide leadership to product and service managers to identify what needs to be measured, develop hypotheses and test what success looks like
- own the management and development of analytical instrumentation and be responsible for accurate data collection implementation, to influence the product manager to make evidence-based decisions
- own and manage strategic work - e.g. community building and training; or analytics implementation policies for GOV.UK products; benchmarking and agreeing common performance indicators
- be proactive in working with other disciplines and datasets to enrich stories, for example
- lead the production of accurate, engaging and actionable analysis, using judgement to tell engaging stories with data, relevant to the appropriate audience (from ministers to junior colleagues)
Support the Analysis Community
- help provide leadership to the analysis community of practice, both within GDS and across government. Develop best practice and knowledge transfer of digital analysis principles and techniques to wider audiences and expand your own and others’ data analysis skills. Forge links with other analysis disciplines
- line manage colleagues within a matrix structure
- create and share examples of best practice in digital performance management across government
Person specification
We’re interested in people who have:
- strong proficiency with digital analytics platforms, such as Google Analytics (for web and app tracking), Google Tag Manager, Facebook analytics, X analytics.
- Experience working with high volumes of data and multiple data sets,using appropriate tools such as Google BigQuery or other APIs
- experience of working in an agile, project-based environment, focused on delivering user needs
- deep understanding of business objectives with the ability to translate these into clear, actionable performance metrics that drive results
- demonstrable success in developing implementation strategy, roadmaps, new processes, measurement frameworks, instrumentation, quality assurance, administration and analysis
- detailed understanding of, and practical experience of using different data tools to transform and analyse different data sets. An understanding of, and practical experience with data analysis and visualisation tools, e.g. Looker Studio, Tableau or Power BI.
- working knowledge of SQL or similar coding languages for extracting, manipulating and investigating data
- experience of gathering and understanding technical requirements and working with developers to build suitable technical solutions
- strong data storytelling skills - discovering and sharing analytical insight with stakeholders with various levels of analytical expertise and at all levels of seniority
- proven capability to inspire, coach, and mentor team members, fostering a culture of insightful analysis and creative problem-solving.
- ability to upskill non-technical team members—helping them to better understand data and analytics, and ensuring they can contribute effectively to the broader goals of the team.
- experience working with data protection colleagues and/ or a working understanding of data privacy legislation for compliant collection of data e.g. UK GDPR, EU GDPR, PECR
- strong grasp and experience of statistical methods and AB/MV testing
